Having a Premonition

Premonition is a menswear label that has been gaining a very strong foothold in the Australian market over the past few years, with wearable, stylish and sexy pieces. After getting my hands on these images from the recent Australian Fashion Week here in Sydney and browsing their latest collection in store on the weekend there are some looks I could seriously get into.

Looking at their website it’s hard to say if the look is best described as a geek letting his inner bad boy out, or a bad boy connecting with his inner geek, but I think it’s working. Personally I’m coveting several pieces from the shots above, the shorts on the far left, the shorts and shirt third from the left, the trousers on the far right and the freaking hot boots in all the shots!

Premal Patel is the brains behind the label and he consistently hits the nail on the head staying current, cool and clearly in demand.

2 Responses to “Having a Premonition”


  1. 1 C.

    Clothes looks great… almost exactly the same as last seasonĀ“s DSQUARED though.. but I guess it doesnt really matter if the prcie is right. Is it ??

  2. 2 jacob greene

    the clothes look amazing , nothing like d-squared but the styling definately is . its great to see an australian company doing great things !!!
    love , love, love this brand

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